South African drinks maker The Duchess has introduced its alcohol-free gin and tonic to Australian stores.

The Duchess Alcohol-Free Gin & Tonic is in a ready-to-drink format and is crafted with aromatic botanical extracts, as it offers “an elegant adult drink, minus the dreaded hangover or morning regrets”.

Due to growing consumer conscious trends for no and low alcohol content, The Duchess aims to target both the sober-curious, and the wider health and wellness group.

“When choosing not to drink, discerning consumers simply aren’t satisfied with sparkling water or sugary soft drinks,” said The Duchess founder Johannes Le Roux.

“And rightfully so, they deserve better choices that are no less complex and refreshing than their alcoholic counterparts. Apart from the gin-craze, I noticed that globally, people are more health-conscious which made me ask myself: can I create a beverage that speaks to all these challenges and opportunities?”

The Duchess Alcohol-Free Gin & Tonic is now available in Dan Murphy’s stores, as well as select boutique bars, restaurants and venues across Australia.

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