• tna's Interpack stand.
    tna's Interpack stand.

A combination of virtual and augmented reality will let attendees literally immerse themselves in the production process of a complete potato chip line on tna's stand at Interpack in Düsseldorf, Germany in May.


Visitors to tna's stand in hall 15, booth B22 will be transported into a “real world” space, where they’ll get the chance to experience tna’s leading equipment designs in a multi-sensual environment.


This will include everything from tna’s cost-efficient steam peelers and high performance fryers to its gentle distribution, accurate seasoning, precise weighing and high-speed packaging solutions.


Using virtual and augmented reality, tna will bring individual systems to life and allow visitors to interact with them to find out more about their specific capabilities and features.

“The food processing and packaging industry has come a long way and technological progress has played a huge part in this,” CEO and co-founder of tna Alf Taylor says.


“Virtual and augmented reality not only allows us to demonstrate the breadth of our entire product line through a single device, but it’s also an incredibly powerful tool that will let our products come to life.


"That way customers can develop a real understanding of our complete turnkey capabilities in an environment that is familiar to them and they can relate to. We’re really excited about the show this year and can’t wait to provide visitors with an experience they won’t forget.”