• Australians can now purchase Ārepa at BP service stations in 300 locations nationwide.
    Australians can now purchase Ārepa at BP service stations in 300 locations nationwide.
Close×

Australians can now purchase Ārepa at BP service stations in 300 locations nationwide. Ārepa’s Performance and Calm and Clarity (sparkling) drinks will be on the shelves at BP from this week.

Recently appointed Ārepa Australia country manager, Ben Matthews said the expansion into petrol and convenience stores in Australia was an important part of Ārepa’s business growth strategy for the next 2-3 years.

“Ārepa sales in Australia have grown exponentially over the last 12 months. We’re very proud to partner with BP to support petrol & convenience retail growth.

“Until recently, buying a drink at a convenience store involved purchasing a soft drink or an energy drink. We’re so pleased we can offer an on-the-go alternative that aids optimal brain function and is scientifically proven to work,” said Matthews. 

Since launching in 2020 in Australia, the company has seen 800 per cent growth in product sales over the last 12 months, where its products can be found in Coles and Woolworths, independent retailers, grocers, and online.

To date, over 700,000 bottles of Ārepa have been sold in Australia, and the product range now includes capsules and a brain powder designed to support brain health and mental performance.

Packaging News

From fibre-based formats to premium gift tins, a PKN store check reveals how Easter chocolate packaging is evolving across Australian supermarkets and speciality chocolatiers.

Reckitt is rolling out a 75% paper-based, kerbside recyclable pack, supplied by Mondi, for Finish dishwashing tablets in Australia, targeting a reduction in plastic use while maintaining product protection.

Coca-Cola Europacific Partners has installed a new Return and Earn reverse vending machine at its Northmead site, strengthening EPR in practice and expanding access to container recycling.