The 2025 Naturally Good Award recipients were announced this week, during a special 10 year anniversary Awards and networking night on 26 May, held as part of the Naturally Good Expo 2025. The evening celebrated a decade of excellence and innovation across Australia’s natural health and wellness industries.
Naturally Good is Australia’s premier trade expo for natural, organic and healthy products. Through showcasing the best in innovative health, wellness, and sustainable living, the event connects like-minded professionals committed to a healthier, more sustainable future.
This year it took place at the ICC Sydney from 26-27 May, and spotlighted outstanding products and brands that are making significant contributions to the wellness and sustainability sectors through the Naturally Good Awards program and Pitch Fest.
This year’s Pitch Fest featured a series of 4-minute pitches from each of six finalists, followed by direct feedback from the judges, with a prize package valued at over $10,000 for the winner.
The 2025 food and beverage winners include:
- Best Beverage Product: Sunday Club Beverages – Sunday Club Coconut Water Seltzer
- Best Food Product: Loco Love – Classic Chewy Caramel
- Best New Brand: Nimbus Plant Milk – Nimbus Powdered Plant Milk
- Retailers’ Choice: Loco Love
- People’s Choice: Little Harvesters
- Retail Leader: Ryan McLintock – Vitalus
- Retail Leader: Ann Cattelan – Go Vita
- Pitch Fest Winner: Not Coffee
Pitch Fest finalists 2025.
Source: Naturally Good Expo
The 2025 Naturally Good Awards also featured Best Beauty & Personal Care Product, Best Complementary Medicine Product, and Best Home Product categories for industries outside of the food and beverage sector.