Raw C and Pistachio Papi have joined forces on a new limited-edition collaboration, with the launch of Raw C Pure Coconut Water infused with Natural Pistachio and White Chocolate.
With coconut water and pistachio both skyrocketing in popularity, it made perfect sense for the two companies to blend their products together. Described as a flavour-forward fusion powered by nature's finest ingredients, Raw C Pure Coconut Water infused with Natural Pistachio and White Chocolate is a first-of-its-kind product transforming the viral pistachio spread into a sippable experience.
Raw C founder, Scott Mendelsohn, said partnering with Pistachio Papi felt like the perfect next step for the company.
“We've always believed in real ingredients, natural flavours, and creating products our community genuinely loves – and this collaboration delivers on all fronts while bringing something completely fresh to the market,” said Mendelsohn.
Pistachio Papi has recently partnered with Krispy Kreme and Elato Gelato to bring its nut-based spread to new mediums. Founder Mark Abdelmalik said unless a collaboration turns heads and gets people talking, he’s not interested.
“At Pistachio Papi, we thrive on innovation, and this product by Raw C is exactly that,” said Abdelmalik.
“We’ve always wanted to evolve Papi into a drinkable product, and with coconut water surging in popularity, teaming up with Raw C was the perfect fit. Together we’ve created a refreshing, natural drink that leaves you wanting more – a first of its kind!"
The Raw C x Pistachio Papi collaboration is available for a limited-time only from 24 September, exclusively in Woolworths stores nationwide.
