In this episode, Food & Drink Business editor, Kim Berry, talks with Michelle Thomson, GM of Kerry ANZ, about current market and consumer trends and how companies can maximise opportunities for success.
We start with how Michelle’s curiosity about consumer behaviour and looking at the world through a customer lens led to a non-linear career in sales, category, and commercial roles before heading up a portfolio. We dip into the current consumer mindset asking what they want to achieve, how are they going to get there, and why is it so critically important.
Then we shift into how food and beverage companies can meet those needs and how working with Kerry can make that process less stressful and more successful. From the functional to the fun, this episode covers how to make that happen.
