• George Zoghbi has been announced as the new CEO of Arnott's.
    George Zoghbi has been announced as the new CEO of Arnott's.
Close×

Arnott’s has announced its new CEO, George Zoghbi, who will step into the role next month. Zoghbi replaces the interim CEO Brian Driscoll, who is also the board chair and KKR senior adviser.

KKR acquired the company from the Campbell Soup Company in December 2019. Driscoll welcomed Zoghbi and said he was confident that under his leadership Zoghbi would “challenge the business to see growth and innovation opportunities”.

Zoghbi said he felt privileged to lead a company with deep Australian heritage and a portfolio of such unique and iconic brands. “Arnott’s is an incredible business with extremely talented employees. I look forward to working closely with the team to continue the Arnott’s tradition, as well as introducing new, innovative products and avenues for growth that will make the Company even more special for years to come.”

Zoghbi will be returning from the US where he has been a board director and special adviser at Kraft Heinz. He was its COO from 2015-17. He joined Kraft in Australia in 2007, running its ANZ operations. From 2009 he was president, Cheese & Dairy in the US.

David Lang, Partner at KKR, said, “Given the importance of Arnott’s and its products to Australian consumers, it was critical that we attracted a strong CEO who deeply understands global industry trends and our local market. George has the long-term vision, proven track record and respect for the iconic brand value to ensure Arnott’s remains well ahead of the curve.”

Packaging News

More than 700 Woolworths supermarkets across five states are now accepting soft plastics again, marking a major expansion of Australia’s growing soft plastics recovery network.

The 2026 Australasian Packaging Innovation & Design (PIDA) Awards finalists have been announced, with this year’s shortlist spotlighting the innovations, materials and talent shaping the future of packaging across Australia and New Zealand – and setting the stage for a competitive run into the global WorldStar awards.

PulPac has signed Australian packaging company Zipform Packaging as a licensee of its Dry Molded Fiber technology, to accelerate the development of fibre-based solutions for food packaging applications.