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Former Asahi Premium Beverages CEO Greg Ellery has been appointed chair of Metro Food Co.

He served as CEO of Asahi Premium Beverages’ Asia Pacific division for five years and has also held executive positions with Polaroid Corporation, Fosters Group and New Balance Athletics. In April, Ellery was appointed to the Board of ASX-listed hemp and cannabis group Elixinol Global.  

Ellery said: “Metro Food Co has been on an amazing growth journey since its launch less than two years ago. It is clear that consumers are placing greater emphasis on healthy lifestyles and eating well, and Metro Food is well-positioned to capitalise on that trend with its range of nutritious Keep It Cleaner products.”

Metro Food Co manufactures more than 80 products under the Keep It cleaner health food brand. Products including: gluten free and no added sugar cake, muffin, biscuit and pancake mixes; protein bars, balls and powders; baby foods; and a chilled range including fermented foods and beverages.

Metro Food Co CEO Tom Paton said: “We are very excited to appoint someone of Greg’s calibre as chairman of our board. Greg has an incredible background as a growth specialist in the FMCG sector, and I’m confident that under his governance Metro Food Co and the Keep It Cleaner brand will continue to go from strength to strength.”

Metro Food Co was founded in October 2017 by Stephanie Claire Smith, Laura Henshaw, Tom Paton and Jim de Fegely.

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