Food Frontier has joined agricultural bodies National Farmers’ Federation and NSW Farmers to launch a new Future of Protein Forum to meet the projected demand for Australian protein.
The collaborative effort will “unite livestock, plant and alternative protein producers through this Forum” and provide a space to share ideas, explore R&D priorities and communicate insights to producers and governments.
In 2019, Food Frontier and Deloitte modelling predicted the Australian plant-based meat market to reach $3 billion by 2030, which will see the new high-value supply chain emerge for Australian farmers.
The Forum aims to find ways in capitalising on growing consumer demand for alternative proteins globally.
“Alternative protein, such as plant-based products and cell-cultivated meat, will be complementary to our traditional agricultural industries rather than posing a direct threat to their viability,” said NSW Farmers’ Federation CEO Peter Arkle.
“We need to ensure that our domestic producers are able to diversify and take advantage of new market opportunities, and that policy and regulatory settings are in place to encourage production and manufacturing in Australia.”
Food Frontier is calling on federal and state governments “to follow the lead of the agriculture sector” to help grow the alternative protein sector, by providing support in overcoming structural hurdles, including processing capacity, R&D, and ensuring policy and regulatory settings.
