Deviant Distillery has announced a new initiative to support emerging artists in Tasmania, Victoria and NSW.
Deviant provides its spirits for free for artists to serve during their exhibitions under the initiative, which the company calls DICK (Deviant Initiative for Creative Kinds).
Artists can apply to receive spirits from Deviant’s Anthology series and in exchange they are asked to provide feedback on the product flavour.
“Artists feel a lot of pressure to create great work and arouse interest in it,” Deviant Distillery founder John Hyslop said.
“We’re artists and entrepreneurs ourselves, so we know how rough it can be when you’re working long and hard to prepare for an event and get people to come. That’s why we created DICK to help them out.”
The spirits are made with an unusual distilling technology which Deviant says creates the flavour of a 10-year-old whisky in just 10 weeks.
To kick off the initiative, Deviant is supporting She absorbed and endured an infinity of small rebuffs, an exhibition by Melbourne artists Amelia Dowling and Helani Laisk opening 17 November at Soma Art Space in Brunswick.
“So much time, energy and resources go into creating new work, and organising an enjoyable and memorable exhibition opening can be costly on top of it all,” Dowling says.
“Beverages are an important part of the celebration, so we’re immensely grateful for Deviant’s support, which removes a lot of pressure at a crucial time. We’re excited to offer our guests such unique spirits and collaborate with such an innovative and exciting brand.”
