• Cherry Ripe double dips.
    Cherry Ripe double dips.
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Mondelez has launched a new winter special edition extension to the Cherry Ripe called Cherry Ripe Double Dipped.

Double Dipped has the trademark cherry and coconut filling, but it comes double dipped in Old Gold dark chocolate.

“The decadent treat is true to the Cherry Ripeessence of Feeding Your Soul and provides consumers with a little moment of indulgence,” Mondelez says.

Cadbury Cherry Ripe Double Dipped is available from June in Coles, Woolworths, Independents, Target, Big W and Petrol and Convenience stores across Australia at a RRP of $1.92.

Packaging News

New European rules on generic environmental claims have prompted the Australasian Bioplastics Association to warn that packaging carrying poorly substantiated claims could be marketed in Australia.

Australia's environment ministers have declared packaging reform urgent and named soft plastics as an initial priority, but offered no firm timetable or regulatory commitments. SPSA has welcomed the soft plastics focus, while Boomerang Alliance and WMRR have raised concerns about the lack of concrete action.

Economic analysis commissioned by SPSA estimates national recycling reforms could deliver up to $278m in net productivity gains and stimulate up to $2.6b in capital investment each year.