Specialist regional food and fibre marketing and communications agency, C7EVEN Communications, says opening an office in Japan will help Australian food and fibre brands looking to access the Japanese market.
C7EVEN Communications managing partner, Adam Arndell, said the Japanese office will offer tailored marketing solutions to Australian companies that have market ready products and want to establish or expand their presence in the country.
“Japan is Australia’s second-largest export market, with recent estimates putting Australia’s export market value at $4.4 billion per year.
“A real opportunity exists for growth-minded producers and processors to capitalise on Australia’s reputation as a safe, secure, and reliable source of food and fibre. However, succeeding in this market can be very complex, and that’s where we can help,” said Arndell.
It’s a market first for this kind of consultancy service to Australian food and fibre businesses, he added.
Based in Japan, C7EVEN Communications international director, Jonathan Mueller, will head the Japan office, which will have a team of Australian and Japanese locals. It’s in Tokyo’s Toranomon Hills district.
He said the agency will help Australia companies navigate the complexities of the Japanese market.
“With our roots deep in agribusiness, food and fibre marketing, our local hires and office space in Tokyo allows us to provide a bridge between markets and better deliver competitive advantage to smart producers and processors looking to enter or fast-track growth in the Japanese market.
“We are beyond thrilled to offer this service to Australian food and fibre brands and to establish our presence in Tokyo,” said Mueller.
