New Zealand based chocolate company, Whittaker’s, has launched its Slab range in 7-Eleven stores across Australia – ready for on-the-go snacking.
Available in a 50g bar and in four popular flavours – Creamy Milk, Almond Gold, Coconut Slab and Peanut Slab – the company stated Whittaker’s Slabs are perfectly portioned and packed with generous inclusions.
Whittaker’s co-COO, Holly Whittaker, said the company’s Slabs are designed for small, everyday moments where consumers want something genuinely satisfying.
“Launching Slabs into 7-Eleven makes it easier for chocolate lovers to enjoy the quality and care we put into our chocolate – whether on the road, on a break, or simply to treat yourself, and we’re excited to now be available in 7-Eleven stores nationwide,” said Whittaker.
7-Eleven Australia general merchandise manager, Rob Kirby, said partnering with a globally renowned brand like Whittaker’s allows the company to deliver meaningful innovation across its national network.
“The Slabs have launched strongly, with early sales and customer response exceeding expectations,” said Kirby.
“This is exactly the kind of offer that builds everyday relevance while reinforcing 7-Eleven’s ambition to be Australia’s destination for innovation in confectionery and snacks.”
The Whittaker’s Slabs are now available in 7-Eleven Australia stores nationwide for RRP $4.00.
