McCain and Vegemite have teamed up for McCain’s new range of Lil’ Pizzas and Pizza Pockets: Cheesy VEGEMITE Lil’ Pizzas and Cheesy VEGEMITE Pizza Pockets. A snack combination to satisfy savoury cravings.
Designed with after-school snacking in mind, the Lil’ Pizzas take five minutes in the air fryer and the Pizza Pockets and 70 seconds in the microwave.
In 2022, McCain launched its ‘Nothing Special’ campaign, accentuating how McCain’s convenient frozen foods elevate moments at home. For the campaign, the brand wanted to revitalise the idea of spending an uneventful afternoon snacking with young ones.
McCain marketing manager Sara Black voiced how this new collaboration will elevate the snacking game.
“The time I spend with my six-year-old son when he comes home from school is truly special. It’s a moment where we can sit uninterrupted and chat about the day. The new pizza varieties really make for the best bite as you can heat them with ease, all the while enjoying a story-telling session from your young ones,” said Black.
The product range is currently in-store at IGA and independent grocers, Coles and Woolworths.
