Plant-based European brand Veganz has expanded its Australian footprint, with its plant-based pizza range being stocked in independent retailer Drakes Supermarkets’ Queensland stores.
Veganz launched in Australia in New South Wales, Victoria and South Australia in March.
Drakes Supermarkets general manager fresh foods Tim Cartwright said the company was committed to meeting changing consumer trends.
“We have had a lot of requests for vegan and plant-based products in the last two years and now these items are one of our fastest growing categories. We believe this is not a fad but a lifestyle trend that will continue well into the future,” said Cartwright.
Veganz was the first vegan supermarket chain in Europe, founded in Berlin, Germany in 2011. Its products are now available in 28 countries around the world and in more than 22,000 food retail stores.
Veganz chief marketing officer Moritz Möller said the company is looking forward to working with Drakes Supermarkets.
“It is great to see how climate-conscious nutrition with plant-based products is gaining a foothold in Australia,” said Möller.
The company has a focus on sustainability. The pizzas have an “Eaternity” label on the packaging, which displays the transparency of the resource consumption used to produce Veganz pizza. The label discloses the carbon footprint, water consumption and contribution to the preservation of rainforests and animal welfare.
Each pizza has an emission value of 876 grams. In 2020, the sale of 1.5 million Veganz Verdura pizzas saved more than 915 tonnes of carbon dioxide
Veganz pizza is available in more than 60 Drakes stores, selected Woolworths, Foodland, IGAs and the Vegan Grocery Store in Sydney and Melbourne, and online.
