Tim Tam has launched a Jatz inspired range, exclusive to Coles supermarkets. Originally an April Fool’s collaboration, the new Tim Tam features a velvet centre with salty Jatz pieces.
Following a dedicated development process, the Tim Tam R&D team have answered the call for those craving the indulgence of a Tim Tam with salty bursts in one bite.
Tim Tam marketing manager Rebecca Chan said, “We love getting behind an April Fool’s prank, and dreaming up new ways to tap into Australia’s love of Tim Tam. But following the overwhelming number of comments and requests, we knew we had to bring Tim Tam inspired by Jatz to the shelf.”
As the brand marks 60 years, Tim Tam inspired by Jatz is one of the many surprise that the brand will be releasing throughout 2024, available at Coles supermarkets nationwide for RRP of $5.00.
