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Chobani has added a S’mores Flip to its range of limited-edition yoghurt flavours, following on from the release of its Zomberry and Hot Cross Chobunny Flips earlier in the year.

The S’mores Flip features marshmallow flavoured low-fat yoghurt, cookie crumble, milk chocolate and coated rice crisps, with campfire imagery on the front of pack.

Chobani Australia managing director Lyn Radford said that at Chobani they “like to get a little crazy with yoghurt”.

“We’ll always have our fan favourite, everyday staples like passionfruit and strawberry, but every now and then we like to shake things up and delight both our fans and retailers with something unexpected,” said Radford.

The Chobani S’mores Flip is now available in supermarkets nationwide for a limited time with an RRP of $3.00.

Packaging News

New European rules on generic environmental claims have prompted the Australasian Bioplastics Association to warn that packaging carrying poorly substantiated claims could be marketed in Australia.

Australia's environment ministers have declared packaging reform urgent and named soft plastics as an initial priority, but offered no firm timetable or regulatory commitments. SPSA has welcomed the soft plastics focus, while Boomerang Alliance and WMRR have raised concerns about the lack of concrete action.

Economic analysis commissioned by SPSA estimates national recycling reforms could deliver up to $278m in net productivity gains and stimulate up to $2.6b in capital investment each year.