Sports nutrition brand BSc have released two new ready to drink products: BSc Energy and BSc Sparkling Protein Water, with seven flavours available.
BSc says when the brand took the new prospect to retailers, the first pre-sale production completely sold out, with the can graphics for both ranges designed by local Gold Coast artist Go Suga.
BSc dietician Mark Robinson said the new ranges would provide further convenience for the ‘everyday person’.
“We’re excessively busy in today’s world, and consuming adequate protein in a day is increasingly becoming more difficult. The protein source in the Sparkling Protein Water is actually Collagen protein, which also has additional hair and skin and mobility benefits,” said Robinson.
The BSc Energy range is designed for everyday energy, and comes in three flavours: Lime Crush, Ice Blast, and Berry Burst. The BSc Sparkling Protein Water range has four flavours: Strawberry Dream, Green Apple, Pina Colada, and Musk Sticks, each lightly sparkling and 15.2g of protein per can, under 62 calories, and no sugar and a 5-star health rating.
BSc founder and CEO Sheree Young said the brand was able to reach a broader market through the new ranges.
“We are determined to achieve remarkable sales success in the drinks market. What is really exciting is the energy and personality this range brings to life, from the packaging to the flavour and taste of the products. A lot of work has gone into creating product with appeal to everyone, whilst maintaining our core values that consumers have come to rely on with BSc products.
