• Woolworths has launched a brand new mud cake flavour for a limited time only – the Choc Chip Cookie Mud Cake.
    Woolworths has launched a brand new mud cake flavour for a limited time only – the Choc Chip Cookie Mud Cake.
Close×

Woolworths has launched a brand new mud cake flavour for a limited time only – the Choc Chip Cookie Mud Cake. Developed by the Woolworths Bakery team, the Choc Chip Cookie Mud Cake starts with a caramel mud cake base that is fully loaded with cookie pieces throughout.

The caramel base has been very versatile for the bakery team, also being used for its limited-edition Easter option launched in March, the Hot Cross Bun Mudcake.

Woolworths cake category manager, Laura Mcleod, said the infusion of freshly-baked choc chip cookies into the company’s signature caramel mud cake is what really makes it special.

“We know Aussies have a real passion for that classic cookie taste, so by combining it with our popular mud cake, we've aimed to create an irresistible new treat,” said McLeod.

The Choc Chip Cookie Mud Cake 600g is available in all stores and online for $7 from Tuesday 10 June.

Packaging News

iQRenew has called on Environment Minister Murray Watt to introduce an emergency support plan, warning that its recycling facility could close within weeks as a shortage of feedstock threatens its viability.

Fromm Packaging Australia has strengthened its presence and service capabilities across WA with the acquisition of Prime Packaging, an established packaging supplier based in Canning Vale.

Amcor has reported stronger sales and broad-based packaging volume growth, with pet food, foodservice and beauty and wellness driving demand across its global operations.