• Woolworths has launched a brand new mud cake flavour for a limited time only – the Choc Chip Cookie Mud Cake.
    Woolworths has launched a brand new mud cake flavour for a limited time only – the Choc Chip Cookie Mud Cake.
Close×

Woolworths has launched a brand new mud cake flavour for a limited time only – the Choc Chip Cookie Mud Cake. Developed by the Woolworths Bakery team, the Choc Chip Cookie Mud Cake starts with a caramel mud cake base that is fully loaded with cookie pieces throughout.

The caramel base has been very versatile for the bakery team, also being used for its limited-edition Easter option launched in March, the Hot Cross Bun Mudcake.

Woolworths cake category manager, Laura Mcleod, said the infusion of freshly-baked choc chip cookies into the company’s signature caramel mud cake is what really makes it special.

“We know Aussies have a real passion for that classic cookie taste, so by combining it with our popular mud cake, we've aimed to create an irresistible new treat,” said McLeod.

The Choc Chip Cookie Mud Cake 600g is available in all stores and online for $7 from Tuesday 10 June.

Packaging News

As 2025 draws to a close, it is clear the packaging sector has undergone one of its most consequential years in over a decade. Consolidation at the top, restructuring in the middle, and bold innovation at the edges have reshaped the industry’s horizons. At the same time, regulators, brand owners and recyclers have inched closer to a new circular operating model, even as policy clarity remains elusive.

Pact has reported a decline in revenue and earnings for the first five months of FY26, citing subdued market demand, as chair Raphael Geminder pursues settlement of the long-running TIC earn-out dispute.

PKN brings you the top 20 clicks on our website this year, a healthy mix of surprise and no-surprise. Pro-Pac Packaging led the list, Women in Packaging came in at #4, and Zipform's paper bottle at #15.