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PepsiCo has launched a limited edition run of Doritos-Mountain Dew, combining the lemon and citrus flavour of the soft drink with the crunch of corn chips.

Doritos brand manager Eric Burke said the team was excited to be launching a global first for Doritos in Australia. 

“Aussie consumers are the first in the world to have the chance to try this unique new product that needs to be tasted, to be believed,” said Burke.

“To create this unique flavour, we partnered with our beverages and research and development teams to ensure we got the flavour just right – and we think our consumers are going to love the result!”

Doritos-Mountain Dew is available in 7/11 stores nationwide and Costco supermarkets, and will launch in supermarkets, petrol and convenience stores from mid-July.

Packaging News

Costa Group has partnered with Coles and Opal in a large-scale trial to replace rPET plastic punnets with recyclable cardboard packaging for Perino tomatoes, now available across Coles’ Victorian stores.

Rawson Print & Packaging has strengthened its position in the Australian commercial print sector with the acquisition of Sydney-based print operation IntoPrint.

Woolworths has shifted its Own Brand sliced bread packaging to LDPE bags made by Amcor with 30 per cent recycled plastic, a move the retailer says will save about 50,000 kilograms of virgin plastic annually.