Menz FruChocs are the number one selling choc bite in South Australia, with the original apricot and peach variety regarded as a state icon. The latest flavour to join the FruChoc family is mango.
Robern Menz CEO Phil Sims said: “Summer is officially here, and what flavour is more reminiscent of Aussie holidays, BBQs and Christmas-time than mango? When looking to introduce a new FruChoc variety, the tropical fruit taste of a mango was the perfect partner to enjoy summer.”
FruChocs were launched in 1940 and today more than 60 million are produced each year.
In 2005 they were officially recognised by the National Trust as having cultural and historial significance and certified as an Icon of South Australia. The last Friday in August is FruChocs Appreciation Day in the southern state.
They are exported to 15 countries.
Mango FruChocs will be available through supermarkets and convenience stores by the end of January.