The Sneaky Bucha is latest addition to The Bucha of Byron brand, which adds the kick of kombucha in a new full-strength, lower carb beer.
The new drink was developed by the Byron Bay-based teams at Kombucha Brewing Co. and Stone & Wood. It aims to satisfy consumer demand for “low-calorie, high-quality products which can be enjoyed without the guilt”, as kombucha continues as one of the fastest growing beverage categories in the country.
“There’s a lot of hype around alcoholic seltzers coming into this summer and the Sneaky Bucha appeals to the same unisex, health-conscious crowd being lower carb, but does it with something we know Aussie drinkers love – beer,” said Bucha of Byron co-founder Paul Tansley.
The Sneaky Bucha comes in 330ml cans in three beer styles: XPA, Lager and Summer.
“The XPA for the craftier in-the-know beer drinkers, a more mainstream easy-drinking Lager and a refreshing Summer wheat beer,” Tansley said.
The Sneaky Bucha is now available from BWS and Dan Murphy’s stores around the country.
