• The new range of Sour Patch Kids is gaming themed.
    The new range of Sour Patch Kids is gaming themed.
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Mondelez Australia, the parent company of Sour Patch Kids, has released a new gaming inspired pack, Sour Patch Kids Gamerz.

Sour Patch Kids Gamerz offers a mix of fruit flavoured jellies in gaming themed shapes including a controller, buttons, headset, trophy, Sour Patch Kid with a VR headset and the iconic Sour Patch Kid.

The new Sour Patch Kids Gamerz also feature a brand-new flavour, Boysenberry, joining familiar favourites Blue Raspberry, Strawberry, Lime, Orange and Pineapple.

The range is available in Woolworths, Coles, Big W and convenience outlets for RRP $5.

Packaging News

Australia's environment ministers have declared packaging reform urgent and named soft plastics as an initial priority, but offered no firm timetable or regulatory commitments. SPSA has welcomed the soft plastics focus, while Boomerang Alliance and WMRR have raised concerns about the lack of concrete action.

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A cross-sector open letter is urging national leaders to agree on a pathway for regulated producer responsibility schemes at the September Environment Ministers Meeting.