• Victorian distillery, Four Pillars Gin, has dropped two new ready-to-drink cocktail cans – the Yuzu, Pineapple & Lime Gin Smash and the Passionfruit & Orange Gin Crush.
Source: Four Pillars
    Victorian distillery, Four Pillars Gin, has dropped two new ready-to-drink cocktail cans – the Yuzu, Pineapple & Lime Gin Smash and the Passionfruit & Orange Gin Crush. Source: Four Pillars
Close×

Victorian distillery, Four Pillars Gin, has dropped two new ready-to-drink cocktail cans – the Yuzu, Pineapple & Lime Gin Smash and the Passionfruit & Orange Gin Crush.

Since releasing its first RTD in March, the Bloody Raspberry & Ginger Gin Punch made with the distillery’s much-loved Bloody Shiraz Gin, the team has been getting creative with its cocktails, leading to this latest launch.

The Yuzu, Pineapple & Lime Gin Smash is a light and tropical drink, bursting with citrus and Four Pillars’ Fresh Yuzu Gin. The Passionfruit & Orange Gin Crush features the company’s iconic Rare Dry Gin, paired with fizzy orange and passionfruit flavours.

Four Pillars creative director of gin drinks, Nick Tesar, said cocktails have always been a huge part of the company’s process.

“We wanted these tins to be just as flavour-forward as the cocktails we make at our home venues, and to really complement the palate of our core gin range,” said Tesar.

“Each tin not only shows off the gin, but also taps into those classic summer flavours we all know and love. That little hit of nostalgia makes them truly feel like summer in a tin. Take the Gin Crush cans for example, they’re inspired by the passionfruit and orange sodas that I have nostalgic memories of growing up in Brisbane. Light, bright, zesty and great for sipping on a hot summer's day.”

Four Pillars Gin Tins have landed in Dan Murphy's and BWS shelves and online, as well as at the Four Pillars Gin Shops in Healesville and Surry Hills, for RRP $27.99 in a four-pack, or $139.99 in a case of 24.

Packaging News

Australia's environment ministers have declared packaging reform urgent and named soft plastics as an initial priority, but offered no firm timetable or regulatory commitments. SPSA has welcomed the soft plastics focus, while Boomerang Alliance and WMRR have raised concerns about the lack of concrete action.

Economic analysis commissioned by SPSA estimates national recycling reforms could deliver up to $278m in net productivity gains and stimulate up to $2.6b in capital investment each year.

A cross-sector open letter is urging national leaders to agree on a pathway for regulated producer responsibility schemes at the September Environment Ministers Meeting.