Farmers Union has unveiled its Protein Yogurt range in a range of pouch and tub formats. It says the yoghurt is “deliciously smooth” and doesn’t compromise on taste.
Part of Bega Group, Farmers Union Greek Style Yogurt marketing manager, Jess Hoare, said the goal was to bring the taste of the regular yoghurt to the protein range.
“We invite yogurt lovers to break up with the chalky taste often associated with high protein foods. Our new Protein yogurt range is smooth, creamy and full of flavour,” Hoare said.
Each pouch or pot contains 15g of high-quality dairy protein and all nine essential amino acids, while the 900g and 500g tubs offer 16g of protein per serve.
The range is free from added sugar, low in fat and bursting with flavour and available in a variety of delicious flavours and convenient formats – including pouches, single serve and family-sized tubs.
Bega in-house nutritionist and accredited practising dietitian, Jennifer Arguelles, said, “With 63 per cent of Aussies looking to up their protein intake, yogurt is an easy go to. It’s already a nutrient-dense food and naturally rich in complete proteins – lending itself perfectly to a high-protein formulation. It’s versatile, satisfying and makes it simple to get more protein into your day.”
Farmers Union Protein Yogurt is now available at Woolworths and in Coles from 8 September nationwide.