With summer on the horizon and Australians gearing up for holiday roadtrips, Peters Ice Cream brand, Drumstick, is launching its new Road Trippers range, with two flavours inspired by iconic landmarks.
Drumstick is celebrating two of the nation’s most memorable ‘Big Things’ through two new flavours, inspired by Coffs Harbour’s Big Banana and Adelaide Hills’ Big Rocking Horse. The result is Drumstick Road Trippers Banana Caramel and Rocky Road.
Drumstick brand manager, Michael Dib, said the two new flavours celebrate the weird, legendary and uniquely Australian landmarks we all know and love.
“For Aussies, snacking and road trips go hand in hand, so Drumstick wanted to create bold new flavours that celebrate classic road trip memories while helping everyone make new ones this summer,” said Dib.
Drumstick Road Trippers Rocky Road and Banana Caramel are available in multi-packs for RRP $9.50 at Coles, Woolworths, and independent grocers, and Road Trippers Rocky Road is also available in single serve from petrol and convenience outlets for RRP $5.00.
