Bega Group has released a limited-edition Dairy Farmers flavoured milk based on Streets ice cream Bubble O’Bill, its second collaboration with The Magnum Ice Cream Company this week.
The flavoured milk combines strawberry, chocolate, caramel and bubblegum flavours with Dairy Farmers milk.
Like the Dare Protein x Golden Gaytime iced coffee announced the same day, the partnership was brokered by Melbourne-based licensing agency, Asembl, on behalf of The Magnum Ice Cream Company, which owns Streets.
Bega Group marketing manager for flavoured milk and Dairy Farmers masterbrand, Anjali De Silva, said, “This collaboration reimagines those familiar flavours in a new way, offering a delicious experience for both lifelong fans and those discovering Bubble O’Bill’s iconic taste for the first time.”
Dairy Farmers Bubble O’Bill inspired flavoured milk is available from 9 November in convenience and independent stores in Victoria, New South Wales, Queensland and South Australia for a limited time, while stocks last.
