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Cadbury has added several new Marvellous Creations varieties which tap into Australians' love of the 'Spider'.

The Cadbury Dairy Milk Marvellous Creations Spider range includes a “creamy and fizzy” centre reminiscent of the sweet, frothy ice cream and soft drink combination.

It comes in three flavours: Spider Choc Raspberry; Spider Choc Orange; and Spider Choc Lemonade.

RRP is $4.99 for the 'sharing' 170g block, which has now been released nationally.

Packaging News

New European rules on generic environmental claims have prompted the Australasian Bioplastics Association to warn that packaging carrying poorly substantiated claims could be marketed in Australia.

Australia's environment ministers have declared packaging reform urgent and named soft plastics as an initial priority, but offered no firm timetable or regulatory commitments. SPSA has welcomed the soft plastics focus, while Boomerang Alliance and WMRR have raised concerns about the lack of concrete action.

Economic analysis commissioned by SPSA estimates national recycling reforms could deliver up to $278m in net productivity gains and stimulate up to $2.6b in capital investment each year.