New alcoholic brand Tanica to join the growing blended botanical spirits category. Using a neutral blended spirit with native and natural Australian ingredients, Founders Kate Napier and Jo Ingleton launched the drink to join the rapidly increasing lower strength alcohol market.
“We’re outsiders to the category with a good eye for detail, we noticed a real trend for more mindful drinking, so we’ve approached Tanica from a completely different perspective,” said Napier.
The Salted Plum & Ginger and Desert Lime & Thyme flavours come after months of research and as the duo lost their appetite for ready-to-drink options and wine.
“We realised we could create something better,” she said.
Using a blend of plum and a sprinkle of Murray River pink salt, the Salted Plum & Ginger has a rosé blush and wild strawberry gum from Western Australia. Its refreshing profile is heightened by ginger and a sweetnessfrom organic sugar cane.
The Desert Lime & Thyme delivers citrus packed flavour through the combination of yuzu juice, native desert lime puree, thyme and elderflower.
Ideally served over ice, as a spritz or in a cocktail, the RTD is 54 calories per serve and contains significantly less alcohol than a standard drink, with 10 per cent ABV in a 700ml bottle.
Designed in France, the bottle’s branding comes from Ingleton and Napier’s experience in fashion with the goal to make the bottle stand out.
A full-spray technique has been used with a mix of blush peach, tangerine, watermelon and lavender colours on a glass bottle and then sealed with an Italian stopper.
Tanica is available online through its website and from Noble Spirits for RRP $58 per bottle.
