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Cobs Fine Foods has released three new flavours of popcorn with uniquely American flavours.

The ‘Americana’ range pays homage to iconic American locations through three varieties: Vermont Maple Vanilla; California Ranch; and Midwest Hickory Bar-B-Q.

These add to the ‘Chicago Mix’ variety launched a month earlier.

The popcorn varieties are available in 100g packs for the California and Midwest ones, and 120g for the Vermont bags.

The Americana range is available from independent grocers and other specialty retailers for a recommended retail price of $3.29.

Packaging News

New European rules on generic environmental claims have prompted the Australasian Bioplastics Association to warn that packaging carrying poorly substantiated claims could be marketed in Australia.

Australia's environment ministers have declared packaging reform urgent and named soft plastics as an initial priority, but offered no firm timetable or regulatory commitments. SPSA has welcomed the soft plastics focus, while Boomerang Alliance and WMRR have raised concerns about the lack of concrete action.

Economic analysis commissioned by SPSA estimates national recycling reforms could deliver up to $278m in net productivity gains and stimulate up to $2.6b in capital investment each year.