Plant-based protein, supplements, and health food company Amazonia is growing its national reach with the launch of its Açai Energy Superfood Packs in Coles stores Australia-wide.
For Amazonia CEO Yohann Azlee, it reflects growing consumer awareness on the benefits of a plant-based diet.
“Coles recognised very early on the growing customer demand for organic plant-based proteins and bars, supplements, and health food products,” Azlee said.
“Açai Energy Superfood Packs are made from sustainably hand-harvested açai berries that grow wild in the Amazon rainforest. Our açai is frozen immediately after harvesting to lock in nutrients. It contains 3.5 times the antioxidants of blueberries and is an excellent source of Omega 3, 6 and 9. Blended with guarana for a natural energy boost, these superfood packs are the ultimate addition to smoothies and bowls.”
Amazonia was founded in 2008 and now has global reach.
In 2021, its plant-based protein and supplements brand Raw won the Best in Vegan Wellness category at the Nourish Vegan Awards.
Amazonia founder Dwayne Martens said Amazonia’s commitment to providing sustainable nourishing products was the most vital ingredient to the company’s success.
“It’s fantastic to work with partners like Coles who have allowed us to grow our reach and assist us in educating consumers about the benefits of plant-based foods.
“We love working with people who share our passion for improving community wellbeing through a plant-based diet. We look forward to further strengthening our partnership with Coles as we seek to provide people with more and more choices when it comes to sustainably sourced plant-based food products,” Martens said.
