Close×

French-Canadian premium yoghurt brand Liberté has made its way onto shelves exclusively at Coles. The yoghurts are made from a selection of fine ingredients and fruit, developed with no gelatine, artificial sweeteners or sugar substitutes.

Liberté originates from Montreal and was originally established by a group of French-Canadian artisans in the early 1900s. The yoghurt was recently introduced to Australian shores and sits under the Lion Dairy & Drinks portfolio. It is crafted and produced in Morwell, Victoria.

“We’re thrilled to bring to Australia a unique French-Canadian brand with a strong heritage and shared passion for producing simple, yet great tasting products that are full of flavour,” said Lion Dairy & Drinks marketing and innovation director Darryn Wallace.

“It is the perfect choice for people who have an obsession for taste and appreciate quality food that is made with a selection of fine ingredients.”

“We can’t wait to share it with Australian foodies and all households alike, making it available to everyone through our exclusive partnership with Coles.”

The Liberté collection has four flavours – Vanilla, Blackberry, Lemon, and Raspberry & Arabica Coffee – and is available in Coles in 150g and 500g packs.

Packaging News

New European rules on generic environmental claims have prompted the Australasian Bioplastics Association to warn that packaging carrying poorly substantiated claims could be marketed in Australia.

Australia's environment ministers have declared packaging reform urgent and named soft plastics as an initial priority, but offered no firm timetable or regulatory commitments. SPSA has welcomed the soft plastics focus, while Boomerang Alliance and WMRR have raised concerns about the lack of concrete action.

Economic analysis commissioned by SPSA estimates national recycling reforms could deliver up to $278m in net productivity gains and stimulate up to $2.6b in capital investment each year.