Speciality coffee brand ST. Ali has worked with Jet Technologies to overcome the operational challenges its faced due to COVID-19 restrictions, supported through new advanced systems, including its latest coffee packaging machinery.
Jet Technologies supplied ST. Ali with its Goglio G21 vertical form fill seal (VFFS) machine, allowing for an output of 24 coffee bags per minute, as well as the flexible coffee packaging laminates and degassing valves to assist the ST. Ali brand to stand out on shelf.
“During this difficult COVID-19 period, ST. ALi has benefitted from the unique business blend we have worked hard to build up over recent years,” said ST. Ali owner Salvatore Malatesta.
“Because we are positioned to sell and distribute our coffee products through multiple channels – supermarket, direct to consumer and wholesale – we have been able to weather the challenges that have arisen as a result of COVID-19. One area of particular success has been the grocery market, which has obviously seen a massive spike in consumer demand over the past few months.”
The business also added the production, sale and distribution of hand sanitiser to its product range, which the team prides itself on to have “the ability to be agile, move fast and innovate,” said Malatesta.
“Within days we sourced the raw materials and retooled our operations to manufacture, bottle, and ship hand sanitiser at scale. Most importantly we’ve been able to supply the general public an essential product in protecting themselves and their loved ones during a global pandemic.”
Jet Technologies general manager Daniel Malki said he was proud to work with the innovative coffee brand, as ST. Ali proves itself as a pioneer in the specialty coffee scene in Australia.
“Salvatore and the team are always looking for new ways to advance the brand in creative ways, which has really been highlighted during the challenges of COVID-19, and we’re excited to work with such an innovative and forward-looking business.”
ST. Ali and Jet Technologies are currently working together to trial a sustainable coffee packaging laminate.